Client service businesses sure don’t have it easy. Not only do they need to fret about exceptional internal communication just like everyone else, but they have the added necessity of keeping their clients happy. Communication truly makes or breaks even the most talented agencies.
Prior to starting her own shop at Bright Fox Agency, Lindsay Podrid worked at a traditional agency and witnessed firsthand how communication can go awry. “All my years at agencies, we used a paper and email system,” says Lindsay. “It involved a lot of ‘job jackets’. They were folders that had printouts and hand written notes on them. It made for a lot of confusion. You had to pass the folder from person to person when it was their turn to work on the job.”
When she started Bright Fox Agency with a business partner, they left behind the tyranny of job jackets, but realized that they still needed something. “We had a big sheet of paper on the wall in the office that we would manage workflow on,” says Lindsay. “We knew almost immediately that we needed a solution.”
The switch to Flow made a massive difference for Bright Fox on both the internal and client side. Flow even made it simple for their contractors to drop in on their projects as needed, and get an employee-level sense of where their work fit in.